Every year the world of design and fashion awaits the announcement of Pantone’s influential Color of the Year to inspire the ensuing year’s decorative selections and vibrant ideas. One thing has remained the same in the choices for the 2023 color trends… Just like in previous years, this year’s trending colors are rooted in nature. But Pantone always chooses a color that has a little more edge than other paint companies.
“Viva Magenta is also a vigorous symbol of strength. The brave and fearless shade promotes joy and optimism, encourages experimentation, and is all-inclusive. “
In this post, you will learn more about the Pantone Color of the Year 2023 and how you can use this color in your interior with inspiring images and complimentary color schemes.
Viva Magenta Color of the Year
Viva Magenta! Pantone has chosen a powerful and vibrant red shade as the Color of the Year 2023. This magenta color is a shade rooted in nature. It is bold and fearless and adds a joyful and optimistic tone to your interior. This crimson-adjacent color is an “unconventional shade for an unconventional time” according to an announcement from Pantone, the global color authority and forecasting powerhouse. It is also a vigorous symbol of strength. The brave and fearless shade promotes joy and optimism, encourages experimentation, and is “inclusive of all”.
PANTONE 18-1750 Viva Magenta welcomes anyone and everyone with the same verve for life and rebellious spirit. It is brave and fearless, and a pulsating color. Viva Magenta 18-1750 descends from the red family and is inspired by the red of cochineal, one of the most precious dyes belonging to the natural dye family as well as one of the strongest and brightest the world has known. Viva Magenta reconnects us to the origin of matter. Invoking the forces of nature, it galvanizes our spirit, helping us to build our inner strength.
How To Integrate Viva Magenta Into Your Home
Recent interior design trends show that two clear, polarizing trends are emerging: Paired-back minimalism and full-on maximalism. Pantone 18-1750 Viva Magenta is a nuanced crimson red tone that suits those who want to make more of an expression with their interior choices. Though, you can add in some subtle references to it if you prefer a minimalist style. The brand describes the color as: “Assertive but not aggressive,” bolder than the Pantone color of the year 2022 Peri Peri but not a color to shy away from.
In fact like the best pink paint colors, this shade of carmine red presents a perfect balance between warm and cool, making it the ideal accent color for pretty much any color palette.
So will 2023 be the year you welcome this hot pink-red into your home decor? Whether on the walls, via a decorative wallpaper, or simply with accessories we explore the inspiring ways to use Pantone’s Color of the Year 2023 in any room in your home.
Bold Front Doors
Repainting your front door can go a long way to changing the overall vibe and first impression of your home. In this case, the impression is that you are a trendsetter and ahead of the curve with your Pantone ‘Viva Magenta’-inspired door!
When it comes to choosing the best colors for a front door, there’s a certain element of freedom to break from the norm and use a shade that will suit your personality, such as this bold Pantone-inspired fiery red. You can avoid painting the entire house to make a noticeable change by trying this front door plan.
Refresh your furniture
There is no better way to give a new lease on life to an old piece in your home than with a rich luxurious coast of paint in a transformative shade like ‘Viva Magenta’. Sometimes a piece of furniture, which has served a home well for many years, simply becomes outdated but not unneeded. Therefore it presents itself as the perfect candidate for a Pantone color of the year 2023 makeover. Give it a try!
Add soft furnishings with accents
Adding a new accent color to any living space will bring amazement and joy to your face and to your home. Tossing in some new soft furnishings, whether that be scattered cushions on a sofa or a luxurious throw draped across a bed, can be extremely impactful in changing your home vibe.
Cushions in Viva Magenta-inspired colors, like this Cranberry velvet cushion by Sweetpea & Willow, can enliven a steadfast neutral sofa in an instant and take the whole decorating scheme in a new direction, no matter your living paint color.
Introduce area rugs for the win
Try introducing a hit of color in your main living space or large gathering room. Wow, what an impact! Rugs are the ideal way to add pattern or color to any room without having to change the surrounding decor.
Using a rug in a shade inspired by Vivid Magenta, like this striking Landscape red Rug by Sonya Winner, adds the wow factor of the shade without having to paint or wallpaper the walls or commit to an expensive carpet that might not last given that it’s a fashion color – not a timeless classic. You can find many wonderful rug solutions at our partner rug provider in Minneapolis, Cyrus Rugs.
Add a splash of paint
A splash of paint is an obvious way to instantly perk up any room in the home, especially in a shade as captivating as that of Viva Magenta. If you’re not afraid to slather the room in richness there’s the option to color-drench all walls and trims. For those of you who are looking more for a flash of color, there’s the trusty feature wall to command attention.
“It is easy to be put off using a bright color like this in the home, however, we think this is easily translatable into a homey hue,” says James Greenwood, brand and interiors expert at Graham & Brown. “This stunning color looks playful in a brighter light, or sophisticated in a smaller cozy space.” Warming colors are renowned for having to ability to instantly make a home feel cozy and embracing, like a warm hug.
Viva Magenta in your personal routine
If you’d like to learn how to also use the Pantone Color of the Year 2023 in your daily routine, read this article from a professional beauty agency “Makeup Artist, Jessica Mae, Demonstrates ‘Viva Magenta’ Makeup Looks on Twin Cities Live“
Hire a Professional
Like Viva Magenta’s predecessors for the color of the year, you can expect to see the color popping up all over our daily lives—both virtually, and physically on runways and showrooms alike. While it is no doubt a bold choice, Viva Magenta is surprisingly versatile. It offers a balance of warm and cool tones. It can be used as a pop of color in a mostly neutral palette or paired with other bold shades for a daring design aesthetic.
If you’re thinking about an interior design project and you’re not sure how to use bold color choices, then speak with an interior design professional. Contact Tiffany Hanken Design today.